As students returned to classrooms across the Kingdom, education spending in Saudi Arabia soared to SAR 1.03 billion in the week ending 23 August, 2025. The figure represents a 132 percent increase compared with the previous week, according to data released by the Saudi Central Bank.
The surge placed education among only three sectors to record positive growth during the period, keeping overall point-of-sale (POS) transactions above the SR13 billion mark despite a modest 0.5 percent weekly decline.
Education in Focus
The rise in spending reflected the back-to-school season, with families investing heavily in fees, supplies, and related services. The number of education-related transactions climbed 47.8 percent to reach 270,000, highlighting the scale of consumer activity as schools reopened.
Education accounted for the third largest share of POS transactions across all categories for the week, reinforcing its importance as both a household priority and a key driver of consumer activity.
Broader Consumer Trends
While education spending spiked, other sectors painted a mixed picture.
- Recreation and culture rose by 5.6 percent, with book and stationery sales up 34.5 percent to SAR 165.1 million, alongside a 40.2 percent increase in transaction volume. Recreation outlays, however, dipped 11.3 percent to SAR 185.9 million.
- Food and beverages, the largest spending category, fell 5.2 percent to SAR 1.78 billion.
- Restaurants and cafes dropped 8.4 percent, totalling SAR 1.55 billion, the second-biggest sector by value.
- Airline spending posted the sharpest decline, falling 15.8 percent to SR41.8 million, followed by hotels, down 14.5 percent to SAR 272.1 million.
- Spending at gas stations decreased 5.9 percent to SAR 936.4 million.
- Transportation and health both saw 6.2 percent declines.
- Smaller drops were recorded in furniture (down 3.1 percent) and construction materials (down 2.5 percent).

Spending by Region
Geographically, Riyadh led the Kingdom’s spending with SR4.90 billion in POS transactions, a rise of 6.8 percent compared with the week before. Jeddah ranked second with SAR 1.77 billion despite a 2.5 percent dip, while Dammam came third with SAR 671.8 million, up 6.9 percent.
A Resilient Sector
The figures underscore the resilience of Saudi education spending, even as other consumer categories softened. With schools now back in session, education remains one of the most robust sectors, reflecting its central role in household budgets and in the Kingdom’s broader vision for human capital development.
Education Spending at a Glance
Total Education Spend
- SAR 1.03 billion in the week ending 23 August
- 132% increase compared with the previous week
Transactions
- 270,000 education-related purchases
- 47.8% rise in transaction volume
Sector Rank
- Education held the third largest share of total POS transactions

Top Three Spending Sectors (Week ending 23 Aug)
- Food and Beverages – SAR 1.78 billion (down 5.2%)
- Restaurants and Cafes – SAR 1.55 billion (down 8.4%)
- Education – SAR 1.03 billion (up 132.1%)
Regional Leaders
- Riyadh – SAR 4.90 billion (+6.8%)
- Jeddah – SAR 1.77 billion (–2.5%)
- Dammam – SAR 671.8 million (+6.9%)
For more information regarding updates from the Ministry of Education, visit the website below:
Further Reading:
- Saudi Arabia Opens School Performance Data to Parents in Landmark Move
- Saudi Arabia’s Human Capability Agenda and the African Opportunity Ahead











