Uber Doubles Down on Commitment to Empower Women in Saudi Arabia

Launching Women Drivers Product and GigSister Community

New product will allow women riders to be matched exclusively with women drivers
Uber to host Saudi Arabia’s first-ever GigSister event, creating a dedicated space for women drivers to connect and build community
Collaboration with Alnahda Society to empower women in mobility through capacity-building initiatives and drive economic opportunities

Riyadh, Saudi Arabia – 14 July 2025

As Saudi Arabia celebrates seven years since the historic decision that allowed women to drive, Uber is proud to announce the upcoming launch of its new Women Drivers product. This feature will give women riders the option to be matched exclusively with women drivers, building on Uber’s commitment to empowering women through mobility and flexible economic opportunities.

Women Drivers Product: More Choice, More Opportunity

The Women Drivers product enables women riders to book rides exclusively with women drivers via the Uber app, expanding economic opportunities for Saudi women while enhancing rider choice.

The initiative aligns with Uber’s long-term vision for a more inclusive platform and forms part of its broader commitment to support the participation of women in the Saudi economy.

The product will roll out gradually for riders in the coming weeks and is designed to be simple and empowering.

How it works:

On-demand: Women riders can be matched with women drivers just like UberX, selectable from the product mini-list, with prices similar to UberX.
Reserve: Women riders can plan ahead by reserving a ride with a woman driver up to 30 minutes in advance using the Uber Reserve feature.

Uber’s Vision for Inclusivity

Youssef Abouseif, KSA GM at Uber, said:

“Women across Saudi Arabia have shown how mobility can open the door to new possibilities. At Uber, we see that future as electric, shared, and autonomous – but also inclusive. The launch of the ‘Women Drivers’ product reflects our commitment to empowering women and supporting their mobility and economic independence. We’re continuing to support women who choose to drive via the Uber app – giving them more choice, more opportunity, and a stronger sense of community. We’re also thrilled to witness this dynamic change unfold in Saudi Arabia, and we firmly believe initiatives like these play a pivotal role in Saudi Vision 2030.”

Saudi woman driver with female passenger during Uber Women Drivers ride. — Uber’s Women Drivers product that offers women riders the option of women drivers.

Empowering Saudi Women Through Partnerships and Community

Collaboration with Alnahda Society

Uber is partnering with Alnahda Society, a leading non-profit organisation established in 1962 with a mission to empower women both economically and socially.

This collaboration aims to support women in mobility through capacity-building initiatives, including financial literacy programmes, by equipping women with essential skills. The initiative paves the way for economic independence and opens up opportunities such as driving via the Uber app.

This effort builds on Uber’s previous collaboration with Alnahda through the Masaruky initiative, which supported thousands of women in joining the workforce by helping them learn to drive and obtain a driving licence.

Launch of GigSister in Saudi Arabia

Uber will also host its first-ever GigSister programme in Saudi Arabia, creating a dedicated space for women drivers to connect, share experiences, and foster a supportive local community.

These initiatives highlight how Uber is going beyond mobility to actively invest in the development and success of women across the Kingdom.

Uber’s Track Record in Supporting Women

Over the years, Uber has introduced a series of programmes in Saudi Arabia, including:

Wusool Initiative – Supported over 20 million subsidised rides for women.
Women Rider Preference – Allows women drivers to choose if they want to exclusively pick up women riders.

Each of these initiatives has been designed to advance women’s participation in the workforce and align with the Kingdom’s broader socio-economic goals.

Looking Ahead: Uber’s Ongoing Commitment

By integrating innovation, empowerment, and local insights, Uber continues to provide tangible solutions that address the unique needs of women in Saudi Arabia.

With this latest product launch and new partnerships, Uber remains committed to fostering an inclusive, supportive, and progressive platform for all.

For more information, please visit:

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About Uber:

Uber’s mission is to create opportunity through movement. We started in 2010 to solve a simple problem: how do you get access to a ride at the touch of a button? More than 58 billion trips later, we’re building products to get people closer to where they want to be. By changing how people, food, and things move through cities, Uber is a platform that opens up the world to new possibilities.